Brochure and catalogue request fulfilment
BTB Mailflight handle brochure and catalogue requests for some high profile companies. This includes fulfilling the following types of catalogues and brochures:
- Clothing catalogues
- Travel brochures
- Information packs
- Welcome packs
- Product brochures
- Instruction manuals
- Directories
- Holiday guides
- University prospectus
We can take in brochure / catalogue requests at our call centre, and/or our sophisticated brochure / catalogue fulfilment system can be developed to automatically download your data from your website or your call centre or any other third party response channels.
Data is then linked to your personalised letter or label template that we will develop (multiple versions if necessary), addresses are printed and your catalogue or brochure pack is mailed out the same day.
Campaign analysis
We can provide campaign analysis reports so you can have full visibility of what's going on with your brochure / catalogue requests i.e.:
- Which channels are providing the best return on investment i.e. a particular website or direct mail campaign?
- What times are people requesting brochures / catalogues?
- Who are requesting your brochures / catalogues i.e. by age, gender, job title etc?
- Do you have repeat customers?
- Could you drop an advertising campaign/medium because it's not providing the results you would hope for?
Bulk distribution of brochures and catalogues
As well as responding to individual catalogue and brochure requests we also handle the distribution of bulk brochure requests e.g. sending brochures to:
- Travel agents
- Shops
- Supermarkets
- Advertisers
- Offices
- Exhibitions
Brochure and catalogue mailing campaigns
Over at our mailing house we have 5 Sitma polywrapping lines with inkjetting and carrier-sheet addressing options, and we mail millions of catalogues and brochures a year. Find out more about our catalogue polywrapping services.
Additional information about brochure requests
The term 'brochure requests' describes the process of a person requesting a brochure from a company i.e. travel brochures, brochures from a tourism company, product brochures, service brochures etc. Brochure requests can often be made on websites, over the telephone or by post, and even by SMS or on digital TV channels. Fulfilling brochure requests is not usually a full time job and can involve large peaks in demand for brochures, this is why many companies choose to outsource the fulfillment of their brochure requests.
Additional information about catalogue fulfilment
The term 'catalogue fulfilment' describes the process of a company fulfilling a catalogue, whether that's in a mass mailing or from an individual catalogue request from a customer. Typical catalogue fulfilment involves travel catalogues, catalogues from a tourism company, product catalogues, service catalogues etc. Catalogue requests can often be made on websites, over the telephone or by post, and even by SMS or on digital TV channels. Fulfilling catalogue requests is not usually a full time job and can involve large peaks in demand for catalogues, this is why many companies choose to outsource the fulfillment of their catalogue requests. Catalogue mailing fulfilment typically involves polywrapping catalogues and applying an address, either by inkjet printing it, applying an address label, or inserting a carrier-sheet. High volume catalogue mailings involve expensive machinery, data processing capabilities, and complex sortations, this is why catalogue mailing houses exist!